The audit
The Calm Monetization Audit
We score your ad setup against the net-positive test, hand back a prioritized fix list, and tell you which network and tools actually pay you more. The same method we run on our own network.
It works in reverse, too. If you are here because revenue fell rather than to squeeze more from it, the same scorecard separates what the market or your network changed from what your pages are doing, and the fix list becomes the recovery list. Not sure yet what failed? Start with the triage.
What you get
Four things, in plain language
Every placement scored on viewability, CLS, density, labeling, and sanctity, with one number on top.
A prioritized list of what to move, cap, or cut, ordered by revenue impact.
Whether you are on the right network for your traffic, and the specific tools worth adding.
A short recorded walkthrough of the findings, so the report is not just a PDF.
The deliverable
The scorecard, made visible
How it works
Three steps
- Send your URL. Plus read access to your ad network's viewability reporting if you have it.
- We score it. Every unit against both bars of the net-positive test, with the data attached.
- You get the report. Scorecard, fix list, and the walkthrough, within a week.
Ready when you are.
Send your site and what you are running, and we will scope the audit and get back to you.
Request an audit