The audit

The Calm Monetization Audit

We score your ad setup against the net-positive test, hand back a prioritized fix list, and tell you which network and tools actually pay you more. The same method we run on our own network.

What you get

Four things, in plain language

01 / Scorecard

Every placement scored on viewability, CLS, density, labeling, and sanctity, with one number on top.

02 / Fix list

A prioritized list of what to move, cap, or cut, ordered by revenue impact.

03 / Network and tools

Whether you are on the right network for your traffic, and the specific tools worth adding.

04 / Walkthrough

A short recorded walkthrough of the findings, so the report is not just a PDF.

The deliverable

The scorecard, made visible

Calm score
your-site.com
61/100
Viewability58%
CLS from ads0.21
Ad density1.3/pv
Labelingpass
Sanctity zonespass

How it works

Three steps

  • Send your URL. Plus read access to your ad network's viewability reporting if you have it.
  • We score it. Every unit against both bars of the net-positive test, with the data attached.
  • You get the report. Scorecard, fix list, and the walkthrough, within a week.

Ready when you are.

Send your site and what you are running, and we will scope the audit and get back to you.

Request an audit